Chapter 766: Buying a Car with Three Months' Wages

"I have a friend in Japan who just bought a fourth-generation SI version of the Civic and often goes to Mount Akina to race..."

Li Ye remembered that when Old Song talked to him on the phone a few days ago, Old Song said he suddenly fell in love with racing, and he felt it was very incredible.

You say you are an old guy in your sixties, with slow hands, slow feet, and slow eyes, why are you obsessed with racing?

After listening to Li Ye's words, Guan Liang questioned: "You have a friend in Japan, then why don't you let him guarantee you, and then go abroad to Japan?"

"..."

Li Ye smiled lightly: "Why should I go overseas? Many people talk about overseas as if it were heaven, but in fact, heaven and hell are only a line apart. Our hometown is still the best!"

"Li Ye, you are not speaking from your heart, right?" Guan Liang said with a crooked mouth: "I also have classmates overseas, and he told me very definitely that you only need two or three months' wages to buy a second-hand car. But what about us? Compared to us, is overseas heaven?"

"..."

Feeling the suspicious gazes cast by the people around him, Li Ye said slowly: "It is true that you can buy a second-hand car with three months' wages overseas."

"But I think if we can spend twenty years letting the young people in our inland also buy a second-hand car with three months' wages, that is more meaningful and more worth doing... right?"

"..."

Everyone was quiet.

Although they were still full of doubts about Li Ye's words in their hearts, it couldn't be denied that if Li Ye's wish could really be realized, it would definitely be very meaningful.

"Pfft, hahahaha~"

Guan Liang pointed at Li Ye and laughed, laughing until tears flowed out: "Three months to buy a car? Is the monthly wage 50,000? Li Ye, you can really brag..."

Li Ye glanced at Guan Liang lightly and said lightly: "Can I brag? Then just treat it as me bragging."

Ordinary people like Guan Liang wouldn't think that decades later, after the efforts of several generations of automobile people, the wish Li Ye said would really be realized.

College students in later generations, as long as they work hard to move bricks for two months during the summer vacation, can buy a "very capable" second-hand car for more than 10,000 yuan.

Then they can go all the way west with the girl they like, laughing and talking, and then spend the night in a place where there is no village in front and no shop behind...

Such a beautiful thing, all thanks to those domestic automobile people who worked hard.

As for people like Guan Liang...

After there was no one around, Lu Zhizhang said with a dark face: "Li Ye, do you know? Since Guan Liang's trading company made money, several more trading companies have been established."

"The J3 type 130 for this month hasn't been produced yet, and Guan Liang has already come again... I don't know how many people will follow suit in the future!"

"Several more?"

Li Ye quickly understood.

In a state-owned enterprise with nearly ten thousand people, there wasn't only one person with power and influence. Seeing others eating meat, who wouldn't want to drink some soup?

Relying on such people... college students decades later wouldn't be able to afford a car in their lifetime.

At 1:30 PM, the meeting started on time. Learning that only a department head from the ministry came, Li Ye and Lu Zhizhang both thought that the meeting specification was not high, and the other party was just following up to understand the specific content of the reform.

After all, the management reform of Branch Factory 1 was a key reform pilot named by the ministry, and it was normal to grasp the progress at any time.

But after the meeting started, the two knew it wasn't like that.

This Department Head Han questioned Li Ye and Lu Zhizhang very severely: "We recently received complaints from several units such as Tianjin and Gold Cup, saying that your Branch Factory 1 is engaged in low-price dumping and vicious competition."

"I have investigated the market situation. The ex-factory pricing of your Branch Factory 1's 130J3 type car is seriously inconsistent with the market price. You must explain this matter clearly. Why let state-owned assets flow away in vain?"

Why?

Why doesn't 360 need money? Can you understand if I explain it to you?

What Li Ye feared most was this kind of person who didn't understand the market and insisted on asking you for a reasonable explanation.

And in the 80s, there were too many such people.

"I will explain this problem!"

Lu Zhizhang wanted to speak, but Li Ye stopped him, because Li Ye was the deputy factory manager in charge of sales.

"Department Head Han, our Branch Factory 1's pricing strategy is to build a brand and also to build a market effect, so that the vast majority of users in the market recognize that our products are the best and most reliable..."

In 1987, when people believed in TV stations, you went to the First TV Station to advertise, and the audience still had to ponder whether the Light Automobile Company's 130 was worth buying!

But if people's impression of the J3 type 130 was "you can earn 2,000 by flipping it," would they still hesitate to buy it or not?

Have you studied how fast a stock that is guaranteed to rise after buying spreads? Have you seen how sought-after it is?

It was simply crazy.

Now Branch Factory 1 had to receive procurement personnel from all over the country every day. They all came with cash.

Even if they paid first and waited for the car later, queuing up to two months later, they were willing to grab it.

Li Ye originally planned to wait for the market to ferment for a year, but now it seemed that the effect was faster and better than he imagined.

"Department Head Han, leaders, colleagues, according to the award-winning remarks of the world-famous enterprise economist Chakoslov, except for those luxury goods that are detached from the masses, the profit expansion method of other products must be scale."

"Only when the production scale goes up can the enterprise develop healthily, and if one blindly pursues high profits, the final result must be lagging behind others..."

"..."

Department Head Han waited for Li Ye to finish without saying a word, and then asked: "Deputy Section Chief Li, listening to you, do you want to make Branch Factory 1 a scale of tens of thousands of people?"

Li Ye smiled and said: "I am starting from small now. As for how big it can be in the end, it depends on the efforts of all colleagues and the support of superiors."

Li Ye also learned to tell lies.

He didn't want to make a factory of tens of thousands of people, but an enterprise of hundreds of thousands of people.

If he just wanted to make money, Li Ye didn't need to engage in a large manufacturing factory of hundreds of thousands of people at all, just an investment company of a hundred people could kill the world.

But a factory of hundreds of thousands of people, its development in the industry, its status and right to speak in the industry, were not comparable to a private investment company.

Department Head Han looked at Li Ye and suddenly smiled: "But if you make Branch Factory 1 tens of thousands of people, what about other units? Tianjin 130 came to us to complain, saying that you snatched the customers of their unit..."

"I didn't snatch their customers," Li Ye distinguished: "The demand in the light truck market is continuously growing. According to the market data we collected, from 1980 to now, our country's light truck demand has grown more than three times."

"But our total output has only increased by 50%. This is also why cars like the 130, which are obviously lagging behind the times, can still be sold."

"Lagging behind? Do you think the 130 is lagging behind?"

Isn't this obvious? The 136 has been developed, isn't the 130 lagging behind?

However, before Li Ye could explain, the big factory manager unexpectedly spoke for Li Ye.

"Department Head Han, you don't know. Our unit's current flagship product is the 136 light truck, which uses Japan Isuzu's advanced technology, so the pricing of the 130 car cannot be too high. This is also a requirement for marketization from above..."

Li Ye was very surprised and couldn't understand what medicine the big factory manager was selling in this gourd.

Didn't he always want to force Branch Factory 1's 130 to raise prices? Why did he say "the pricing cannot be too high" again?

"Ssh ssh ssh~"

Lu Zhizhang wrote a few words in his notebook with a fountain pen and pushed it to Li Ye. There were a few scribbled small words on it, which couldn't be recognized without careful looking.

【The lower the pricing, the greater the price difference.】

Li Ye immediately understood.

Guan Liang's trading company had already tasted the sweetness. If the price was raised now, some people's earnings... would be less. ===== CHAPTER 767 =====