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Chapter 444: Want Me Dead

~10 min read 1,973 words

Sun Hailong has broadened his own path.

When he was promoting "Monkey King: Hero is Back," he actually didn't think that much; it was purely—paying respects to a god!

Huang Lun, eh, that is Huang Lun!

He could already imagine that probably more than half of the animation industry would spontaneously wave flags and shout for him, carrying out crazy promotion.

Sun Hailong felt that he had merely done something an animation person ought to do.

He was expressing his respect as a descendant for a pioneer of Huaxia animation.

But, hasn't the bigger picture opened up just like that!

After the employees at Luo Mo Studio discovered this Weibo post, they immediately told their boss about it.

After being slightly surprised, Luo Mo only thought: "Isn't this kind of atmosphere quite good?"

Then, he had the official Weibo account for "Monkey King: Hero is Back" give Sun Hailong a like.

Sometimes, everyone can fight to the death.

But sometimes, one can also seek a win-win situation.

What's more, there is essentially a huge difference between "Monkey King: Hero is Back" and "Rise of the Bears."

The audience Luo Mo wants to win over is not just this current group of children.

What he wants, are also those "children" from the past!

……..

……..

In just a single day, the popularity of "Monkey King: Hero is Back" exploded.

Simply because Luo Mo had a group of spontaneously arriving "water army," abbreviated as—voluntary water army.

Through the production of animations like "That Rabbit," "Fog Hill of the Five Elements," and "Spirit Cage," Luo Mo and He Yuanguang can be called legendary figures and mythical existences in the animation industry.

For many animation people, since Luo Mo dares to take 150 million in production costs to wage war in the film industry, we will definitely spontaneously promote it for you.

Therefore, many animation people with some fame have all stepped in one after another, starting to contribute a bit of heat to "Monkey King: Hero is Back."

Originally, netizens were already used to this kind of friendly promotion.

The influence of this type of approach is actually relatively small.

This is just like an actor with no small amount of fame suddenly transitioning to become a director. When their debut work is released, one can often see them using all their Connections to have friends in the circle promote it for them.

Perhaps in the film's promotional Weibo post, if you click in to look, you can see over a hundred celebrities reposting it.

This mode of friendly promotion is certainly effective, but it is also limited.

This is just like how many web novel writers will occasionally recommend the books of other writer friends in their own books, commonly known as—PY trading.

If it is a very formulaic friendly book recommendation, it is estimated that only a small handful of readers will go to look.

But if it carries a bit of a routine, such as: "Recommending a new book by a fresh-faced author, I've verified it, it's indeed fresh," then the effect might be much better.

Nowadays, after seeing the name Huang Lun, what are the promotional slogans of many animation people with sentimentality like?

Some people say: "Paying the bill for my lost childhood."

Some people say: "Going to the cinema to reminisce about childhood."

Some people say: "I felt like I couldn't get enough of watching it several times when I was little, now I'm going to the cinema to spend money and watch it to my heart's content!"

【Childhood】 and "Monkey King: Hero is Back" have been directly linked.

Then it was immediately different.

On Earth, a relatively typical example of this trend is: "I owe Master Xing a movie ticket!"

Many people used to watch pirated versions of Master Xing's movies on computers; now, it is time to pay it back.

Once a 【mode】 or, in other words, a 【format】 is driven forward, the promotional effect is terrifying!

The bandwagon-jumping attribute of netizens is truly too strong.

If a bunch of people shout like this, more people will follow and shout!

At the same time, just shouting is useless.

Many people started clicking 【Want to Watch】 on ticketing apps.

Well, anyway, movie tickets cost money, 【Want to Watch】 doesn't cost money.

Since it doesn't cost money anyway, then just click it.

Some people not only clicked it, but after clicking, they also had to post it to their Moments, screenshotting that they had clicked 【Want to Watch】, and then sighing a wave of childhood.

These various signs left many people in the circle stunned.

"Can it still be operated like this?"

Outrageous things just happened like this.

After "Monkey King: Hero is Back" appeared on major ticketing apps, in just 24 hours, its 【Want to Watch】 count soared at rocket-like speed!

In the end, it actually broke the 24-hour record on several platforms!

One reason for this is the traffic that Luo Mo and the others themselves carry.

Another is the sweeping of this great internet wind!

This caused many cinema chains to start falling into deep entanglement: "Should we increase the screening schedule for it?"

"Judging from the current momentum, at least the opening day box office will be pretty good."

Logically speaking, with the Spring Festival approaching, major cinemas should have already confirmed the specific opening day screening schedules.

Therefore, there is not much time left for Luo Mo to expand the momentum.

……..

………

In this new week, Xu Chujing's new album has uploaded two more new songs.

These two songs are "Courage" and "Love Song".

The three songs directly dominated the top three spots on the Hot Song Chart and were as stable as Mount Tai.

Luo Mo sometimes thinks to himself: "On Earth, people always say, 'Who gave you the courage? Liang Jingru?'"

"Won't Blue Star change to: 'Who gave you the courage, Xu Chujing?' in the future?"

He personally feels it is quite interesting and can satisfy his own Evil sense of humor.

Compared to the tear-jerker "The Pain of Breathing", the emotional lethality of "Courage" and "Love Song" is not as terrifying.

But it must be said that because of the novel perspective of the lyrics in "Courage", it still captured the favor of many listeners.

Especially some... students.

The line, "【Love really needs courage to face the gossip】", simply struck a chord with them.

After all, dating during school years is still somewhat different.

Luo Mo opened the comment section of this song to take a look, and he was completely stunned.

"Why do many of the comments feel so familiar to me?"

For example: 【In middle school, Mom found out the boy was dating, Mom said: "You're too young, break up.", the boy nodded.

In high school, Mom found out the boy was dating, Mom said: "Studying is important, break up.", the boy nodded.

In college, Mom found out the boy was dating, Mom said: "Find a partner after graduation, break up.", the boy nodded.

After graduation, the boy reached the age to get married, Mom asked: "How long have you been together?"

The boy: "Ten years."】

Luo Mo exclaimed: "Good heavens!"

But in reality, although the comment section is mostly occupied by students, there are also a great many adults who have deep feelings about this song.

In this society where pressure is everywhere, Romance is a very luxurious thing.

The older one gets, the more concerns one has, and with so many realistic factors, one has less and less courage to act regardless of the consequences.

It used to be: I like you.

Now it can only be: I want to like you.

It is just that for the 【Mo Xu CP】, one can hear some different kind of sweetness in the content of this song.

Luo Mo and Xu Chujing both announced their relationship when their careers were at their peak, and being together openly is in itself a matter that requires courage.

And by next Monday, Xu Chujing's new album will upload two more new songs.

Approaching the Spring Festival, Luo Mo is also preparing to upload the theme song for "Monkey King: Hero is Back" next Monday.

The duel between this couple is about to raise its curtain.

The 【True Private】 bet between the two is also about to begin.

Before releasing the movie's theme song, he is actually planning to release another Poster.

To be precise, this Poster is almost entirely text.

Back then, when Luo Mo was on Earth, he went to the cinema to watch "Monkey King: Hero is Back" on its First Day of release, before it had become popular.

No other reason, he was purely attracted by the line "The Great Sage will not die" in the trailer, as well as the words on this Poster.

The content of the two can be said to echo each other from afar.

At the same time, it is also closely related to the beginning of the movie.

After all, the story background of "Monkey King: Hero is Back" is five hundred years after the Havoc in Heaven; the Great Sage has already become a legend of the past, and many people and many Evil spirits think he is already dead.

To put it another way, when you watched the Animation "Journey to the West", how old were you?

So many years have passed, are you still willing to watch the Great Sage?

Therefore, whether it is in terms of the movie's content or the echo with reality, Luo Mo feels that the copy on this Poster is quite powerful.

And the copy on this Poster also struck a chord with the heart of the old gentleman Huang Lun, and in the end, it was also produced by his own hands.

"Since the release date has already been exposed, then let's promote it openly," Luo Mo said in his heart.

In fact, he feels that combined with reality, the words on the Poster are quite fitting in many aspects.

Looking at the industry, some hope he lives, some hope he dies.

The outrageous 150 million production cost of "Monkey King: Hero is Back" is laid out there.

After so many days, how many people have been mocking and ridiculing?

And how many people are dying for Luo Mo to lose everything?

Many people—hope he dies!

"Then let's wait and see," Luo Mo said in his heart.

At eight o'clock in the evening, major Weibo accounts related to "Monkey King: Hero is Back", such as Luo Mo Studio, Tongguang Studio, etc., uploaded the second promotional Poster for the movie at the same time.

This time, Luo Mo even used his own personal Weibo account to repost the content from the studio account.

All of a sudden, relying on his heaven-defying traffic, it can be said that countless people saw the content on the Poster and it directly Air Dropped into the top ten of the Weibo Hot Search list!

On the Poster is a red background color, like the Great Sage's bright red cape.

The golden characters are so powerful.

Many people looked at these words and couldn't help but read them out loud.

"【They say I am dead,

Those who crave the new, those who cling to the old,

Those who speak ghost stories with a straight face,

Those who live in ignominy, those who are rotting,

Those who dare not start and dare not end,

Those who feign compliance, those who act in bad faith,"

Whitewashing tomorrow, tampering with yesterday,

the path taken and the path ahead both completely blurred,

they wish to hear that I have died.

Do they, also include you?"」

(PS: Second update, asking for monthly tickets at the start of the month to climb the rankings; the distance to the top ten isn't much!)

(End of this chapter)

◈

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