Chapter 91: 089 Small Results
Jiao Shiqian's course ended hastily.
But the ground promotion team from Bai Xiaosheng did not end.
Borrowing the name of vice director Jiao Shiqian, Zhong Zhiling and others upheld the website's fish-touching philosophy, saw potential customers who were free, and went up to promote face-to-face. Naturally, there was no shortage of mentioning Jiao Shiqian who had already registered and posted.
And, Zhong Zhiling also finally eased his mentality, shamelessly mentioning the purpose of this trip. Originally, he wanted to invite Ctrip's chairman to register, but he went abroad, so he could only wait for him to come back before inviting him.
Chairman? Really?
Do scammers have the guts to come to the company to scam?
At the very least, the vice director of the customer service department is real.
In half a morning, the ground promotion small team was like ants moving house, adding 100 users to the Bai Xiaosheng website.
By the time they were bumming meals at the cafeteria at noon, Zhong Zhiling saw the swarms of potential customers and felt his eyes turn green with envy!
These are the highest priority customers of Bai Xiaosheng!
Zhong Zhiling solved lunch in five minutes and continued to wander with the team, choosing to attack people who looked more like leaders first.
From top to bottom, this is the established strategy.
Similarly, Yu Xing is also executing this strategy, but he did not act with the small team, but asked Jiao Shiqian to introduce him, hoping to get guidance on the entrepreneurial project.
Of course, guidance is fake, registration is real.
But Yu Xing's posture when he came to Ctrip today was very low, and his attitude was also exceptionally sincere.
Jiao Shiqian still felt that this one might indeed be seeking views on the website. Although his mood was a bit complicated, he did a favor and recommended such a website to his colleagues.
It's just that he followed on the side, and the more he listened, the more complicated his mood became.
——You represent Ctrip and give our college students an encouragement on the forum!
——Maybe this is really rash, really inappropriate, then you just say a few words to college students as a workplace predecessor!
——I thank you for your sincerity on behalf of our 11,589 college students, everyone will definitely gain something!
——We also just started our business, especially want to hear the experience of predecessors, so, Brother Jiao, you tell us, we don't listen for free, we pay tuition!
Jiao Shiqian is Yu Xing's introducer, sitting on the side listening, the more he listened, the more familiar he felt. No, aren't these the words you just said to me???
Damn, I'm still sitting here!
You don't avoid people at all??
Jiao Shiqian was dumbfounded, but vaguely felt that this was right! This is what a spokesperson with such insight should look like!
Grass!
The long lunch break passed, and Jiao Shiqian politely sent away the Bai Xiaosheng ground promotion small team.
By the time he could truly calm down, sitting in the office and reading and thinking about the content on the forum carefully, he only felt that his previous feeling was not wrong. This is indeed a post with great insight!
Jiao Shiqian couldn't help but move his hands to search, found the original text of the news report, and found that it was not just Sohu's report, and other media even restored the scene at that time.
It turns out that there was also an exchange with Alibaba's leader Ma Yun in the middle.
It seems that Ma Yun also quite recognized such discussion and inference.
Jiao Shiqian didn't know why he breathed a sigh of relief. He looked wrong, and didn't look wrong.
This discussion does have gold content.
He closed the webpage, warned himself, Jiao Shiqian, Jiao Shiqian, it's a pity that your name still has a "humble" character, this is not humble at all!
This world hides dragons and crouching tigers, doing things still has to be humble!
Jiao Shiqian had a feeling of being taught a lesson by a college student, although the other party never opened his mouth to teach from beginning to end.
At six o'clock in the evening, Jiao Shiqian, who had been busy all afternoon, got off work. Just after walking out of the company, he saw a circle of people at the intersection ahead. He slowed down and wanted to watch the fun, and suddenly saw Yu Xing's smiling face in the gap of the crowd.
Jiao Shiqian decided to squeeze in!
Then, he found that this was a small Bai Xiaosheng manual certification site.
"General Manager Yu, you guys are..." Jiao Shiqian no longer called "Student Yu."
"Brother Jiao is here," Yu Xing still called brother, and said straightforwardly, "We are certifying website accounts for everyone, hoping that Bai Xiaosheng can have more workplace predecessors."
Jiao Shiqian felt awkward when he heard "predecessor."
Don't call me predecessor, those who are capable are teachers, you are the money predecessor...
"Brother Jiao, come, help, let's eat together later," Yu Xing didn't be vague. There were many people here, and it was really a bit messy.
Jiao Shiqian was stunned, but out of some respect for the young money predecessor, he helped.
In this way, he was busy for almost an hour at the point of getting off work, and Jiao Shiqian's temporary overtime finally ended.
"Brother Jiao, does Ctrip still have a night shift?" Yu Xing commanded the employees to collect their tools, looked at the exit of Ctrip company, and asked Jiao Shiqian like this.
Jiao Shiqian replied: "Hmm, the shifts of our different positions are relatively flexible, because we need to ensure service to users, there are middle shifts and night shifts."
Yu Xing said with some regret: "Then we won't wait today, let's go, Brother Jiao, let's eat, thank you so much today."
"Hey, General Manager Yu, don't be polite, and don't use honorifics," Jiao Shiqian said politely, "I won't eat, and I didn't help much."
Yu Xing laughed: "Brother Jiao, if you don't have arrangements at night, come, if you are polite again, I will call them to carry you away."
Jiao Shiqian saw that the other two really had the meaning of coming up, couldn't help but smile: "Okay, let's eat nearby, I'm actually curious about General Manager Yu's entrepreneurial history."
"It's not an entrepreneurial history, it's just good luck," Yu Xing carried his bag, "This website is also bottomless in my heart, I hope to get feedback from you, Brother Jiao."
Jiao Shiqian didn't believe this anymore.
The dinner was quite happy. Yu Xing chatted about many details of the last project, including the game tour of Zhong Zhiling on the side, and could also talk about the treatment and actions after being acquired.
Jiao Shiqian felt like he was listening to a cross talk.
"Really no work?"
"Really, why would I lie to you."
"Really installed a monitor?"
"Hey, I'm just describing objectively, that side is a grass-roots team, not as good as your listed big company."
Jiao Shiqian clicked his tongue in wonder, took a sip of wine and commented: "Listed or not, our company also has grass-roots things."
Yu Xing laughed: "Really? Brother Jiao, I have a halo for listed companies, don't break my longing."
Jiao Shiqian laughed loudly.
Yu Xing continued: "However, Brother Jiao, we will launch the website's anonymous function in the next week. I hope Brother Jiao can give us guidance then."
Jiao Shiqian was shocked.
He suddenly had a familiar feeling in his heart.
Her surname is Hao, married a village chief named Zhao Dabao!
Don't talk anymore!
People can make a company and sell it, and now they have started a new company. They talk to themselves about grass-roots teams and want to do anonymous functions. Who knows what he wants to do!
Jiao Shiqian keenly realized the uncontrollability of the anonymous function, his performance turned cautious, and ended this dinner time.
It's just that, although he had a change at the end, everyone in Bai Xiaosheng didn't care about it.
Yu Xing, Zhong Zhiling, and the others sat on the subway back, feeling very happy in their hearts. Today was still very smooth, especially Ctrip.
Compared to Ctrip, the results from the other companies they visited after bumming lunch at the cafeteria were a bit worse, but the overall performance was still commendable.
"Zhiling, I think the team scale can be larger. Although there is no experience, it doesn't matter if you hit a wall. Instead, summarizing experience together can be better. After all, everyone has to be dispersed to other cities. It's better to hit a wall in front of you than in other places."
"Oh right, and, this must-pass place for getting off work at the intersection, you go buy some 'Easy Pull Treasures' later, hang our website address, it's more convenient for promotion."
Easy Pull Treasure is a portable poster rack, which can be freely stretched, especially suitable for roadshows or temporary stalls.
Yu Xing reflected on today's actions. The scale can be expanded, efficiency can be improved, and materials can be more sufficient.
Zhong Zhiling agreed, and his heart was also savoring today's pros and cons.
After a while, he said with some shame: "Brother Xing, I still said I can be shameless, it still has to be you."
Yu Xing laughed: "Is this praising me?"
Zhong Zhiling nodded seriously: "Of course, we pushed nearly 500 workplace users in Zhang Jiang today, especially Ctrip, which has many middle and high levels. If Brother Xing didn't lead, it would definitely not be done so well."
Relative to the positioning of this website, this batch of users is indeed more fit.
Yu Xing looked at the third-in-command and said patiently: "Do you think I didn't beat the drum when I walked over today? But beating the drum doesn't work. We came here in a group, you all look at me, I have to stand hard. If I don't come, you lead, you have the eyes of employees behind you, don't you stand hard?"
He laughed again: "This kind of shameless thing, it's a bit uncomfortable at the beginning, but it's another feeling if you persist."
Yu Xing thought about it and made an analogy: "It's like you watch a national football match, you watch a 0:2, you are very uncomfortable, if you watch a 0:7, you can laugh."
"Brother Xing, I'm not that fragile." Zhong Zhiling knew his senior brother was comforting himself, and laughed again, "That's not possible, national football can't be that shameless."
Yu Xing nodded slightly: "I'm just making an analogy, but since your work focus next is ground promotion, you have to build your psychology well, and you have to be that shameless."
"Lower your posture, do things sincerely, and use our college students more, there will always be gains, just more or less."
Zhong Zhiling agreed seriously: "Brother Xing, I understand."
Yu Xing said "hmm," and didn't persuade too much. The junior brother is different from the past, at least, he won't think about jumping into the lake.
The subway back was quite long, passengers went up and down, Zhong Zhiling found an opportunity, leaned to the ground promotion small team, and summarized today's work together.
By the time he sat back, he saw his senior brother smiling on his face.
"Who is Brother Xing chatting with so happily?" Zhong Zhiling asked teasingly.
Yu Xing replied: "Your girlfriend."
Zhong Zhiling: "Uh..."
"Xiaoying sent me some thoughts on the website operation. Because our users are mainly college students, the kind who are about to step into the workplace, so she wants users to post records or experience posts about entering the workplace, set the best as 'featured posts,' and give physical or cash rewards," Yu Xing felt this suggestion was good.
He raised his phone and read: "This can help the website's community atmosphere turn to the workplace, and also increase the stickiness of users to the website."
Zhong Zhiling pondered for a moment and probed: "It's not bad, right."
"Zhiling, workplace social networking is actually not a new proposition, or rather, it's not that new, but why are there no particularly successful competitors?" Yu Xing said seriously, "Just take that Tianji Net as an example, it claims to do workplace social networking, but the social atmosphere is not something that can be said, this is not easy to do."
"Tianji Net doesn't want college students, we want them. There are starting factors we need here."
"But if according to Xiaoying's vision, this part of the community atmosphere can be done, the foundation of the website's social networking will have a prototype."
"Zhiling, you always remember, our website positioning can be clearly said in one sentence, that is—"
"Workplace social and topic content platform."
"If you reduce it further, that is—workplace topics and workplace social networking."
"Don't be so fancy, this is the essence of Bai Xiaosheng, the more essence, the simpler and clearer."
When Yu Xing reached this point, he couldn't help but add: "Social networking is very difficult."
Social networking is difficult; Tianji Network is still considered alive, although it is rumored to be acquired, while other companies labeled as workplace-oriented have died off one after another, a dozen or twenty of them over these years.
Not to mention that those dead companies didn't cause a ripple, even the surviving Tianji Network was something Yu Xing only learned about recently.
In a sense, this could be considered a case of a newborn calf not fearing the tiger.
But now, using college students who possess the dual status of workplace and campus to manage the website's atmosphere, at the very least, sounds feasible.
Yu Xing likes this model where everyone can communicate and come up with new methods.
The group got off the car one after another, with Yu Xing and Zhong Zhiling sitting in the back; by the time they arrived at the residential complex, it was already nearly ten o'clock, and the first thing they did wasn't to go home, but to review the list of Shanghai internet companies compiled by Song Yufeng and Lu Haiying.
These companies need to be targeted for ground promotion in batches.
Companies like Ctrip are already very famous internet companies in Shanghai, while most of the others are branches of internet companies.
Yu Xing reviewed the companies checked by the Chairman and the Vice President, noticed the ones at the bottom of the list that hadn't been marked, and asked: "Which batch are these intended for?"
Song Yufeng replied: "These are all small internet companies; I don't even know if their office addresses are real."
Yu Xing casually circled this batch of companies and laughed: "You're looking down on them? Is Baixiaosheng such a big company? If we want to succeed, we have to take down the small ones too."
He pointed again to those large company branches: "When you send people to these branches, you must be detailed. When we go to the cities where their headquarters are located, it will be the same employees; it is easier to connect with clients who already have existing ties."
After chatting about various things like this for a while longer, seeing that it was getting late, everyone went home one after another.
Yu Xing got home, took a shower, sat on the bed, and performed his routine pre-sleep check of the email inbox on his laptop.
A new email.
A statistical report from the part-time college students in Xi'an.
Yu Xing felt a surge of energy, brewed a cup of coffee, then clicked on the email, copied the data, and performed a summary.
A long while later, he checked the data repeatedly and glanced at the time in the bottom right corner of the screen; it wasn't past 12 o'clock yet.
So...
Yu Xing typed in the date: November 25th.
On the night of November 25, 2008, the national statistical data for Focus Media was released.
This meant that the prototype of a short-selling weapon had basically been forged.
Yu Xing looked at the screen with a deep gaze; due to strategic adjustments, Baixiaosheng's budget for the coming period had increased significantly, and the company's financial pressure was still quite high.
If possible, he also wanted to rent the office next door.
Out of money, what to do? Go outside and earn some money to subsidize the household.
(End of this chapter)
End of Chapter
