Vincent Hall finds himself reborn in the dangerous streets of Hell's Kitchen with the "Desire System" and the powers of the Ice-Ice Fruit (Logia). To survive and avenge his parents, he assumes the mantle of the "Ice Demon," ruthlessly crushing crime lords like Kingpin and wiping out the Triads. His power grows with every enemy he terrifies and every fortune he amasses.

But being a lethal vigilante is only half the battle. By day, Vincent is a high school senior navigating a relationship with Gwen Stacy; who has secretly become Spider-Woman. With SHIELD’s Black Widow trying to recruit him and Mystique infiltrating his school to seduce him, Vincent must balance his double life. In a world of heroes and gods, he intends to be the one holding the leash.